With flex-work platform Temper moving beyond the start-up phase, it was time to rebrand and cultivate a more mature identity. The original brand identity had already laid a strong foundation with its bold and dynamic personality. My former colleagues at Momkai and I were assigned the task of elevating Temper to a new level of sophistication.
Since Temper heavily relies on its digital platform, it was essential to adapt the refreshed brand identity to their online endeavours. By creating detailed concept designs, we showcased a more matured rendition of the website, while simultaneously enhancing the overall user experience.
Temper is designed for the people. To reinforce this concept, we crafted a collection of illustrated personas. Each illustration incorporated a combination of green and purple hues, aligning seamlessly with the brand's visual identity. Each persona was depicted in a lively and whimsical manner, conveying a message of progress and individuality.
Joining the Temper team is an exceptionally rewarding experience, and we wanted to showcase this. By blending their forward-thinking flair with comfort we’ve explored a line of branded merchandise that is uniquely unifying. After all, everyone takes great pride in being a part of the Temper family.
