DEN enhances the cultural landscape by supporting institutions such as museums and theaters with their digital endeavors. However, DEN itself was also receptive to improvements. The overall branding underwent a major overhaul and was completely redesigned: fonts, colors, patterns, illustrations, and everything in between.
A significant addition to the overall brand was the set of custom-made illustrations. A base set of 104 variations was created to provide maximum flexibility to the DEN team. The monochromatic execution was applied to firmly align with the brand colours, making it highly convenient to pair them with other brand assets.
The website was the first to receive a fresh coat of rebranding. The fully responsive pages host numerous informative and inspiring articles. The identity fosters a bold yet pleasing user experience, further enhancing the engagement with this compelling content.
Of course, there are several ways to share knowledge beyond the web. The DEN team is particularly dedicated to fostering learning through in-person events such as workshops and courses. To make these moments of interaction as compelling as possible, we've developed various tools, templates, and outings to support them.
